America’s Home Experts Shop Talk
Hosted by Steve Broxterman and John Bujak of America's Home Experts, this podcast is for contractors, tradespeople, and home service pros who’d rather be swinging a hammer than decoding marketing jargon. We break down real strategies — websites, videos, social media, and more — with just the right amount of sarcasm, sawdust, and smart advice. No fluff. No gurus. Just the stuff that actually works (and maybe a few dad jokes).
Episodes

Aug 4, 2025
Aug 4, 2025
24 min
Hit $500K+ but drowning in chaos? This episode breaks down the first 3 hires you need to grow without burning out — from lead follow-up help to sales support. Stop juggling 14 jobs and start building a team that drives real revenue.

Jul 21, 2025
Jul 21, 2025
22 min
In this episode of The Mongoose Blue Podcast, we break down how home improvement businesses can ditch the cold calls, stop chasing dead-end leads, and start attracting customers on autopilot. Learn how to build a video sales system that works 24/7—so your best salesperson never sleeps. We’ll show you how to turn a single piece of content into a powerful lead magnet that builds trust, qualifies prospects, and fills your pipeline—without you lifting a finger

Jul 7, 2025
Jul 7, 2025
12 min
In a world of missed calls and muddy boots, great customer service makes you unforgettable. We’re breaking down the little things that lead to bigger profits—like boot covers, dog treats, and thank-you notes.

Jun 23, 2025
Jun 23, 2025
16 min
A good logo isn’t enough. In this episode, we break down what really makes your brand stick — from colors and tone to service and storytelling — so customers remember you, not just your work.

Jun 9, 2025
Jun 9, 2025
14 min
If your marketing sounds like a 2011 AI bot wrote it, it’s time for a change. In this episode, we show you how to write like a real person — because people buy from people, not robots.

May 26, 2025
May 26, 2025
17 min
One job, one crew, one camera… a month of content. In this episode, John and Steve break down how to turn a single project into a marketing goldmine. If you’re not doing this, you’re working too hard for too little attention.
🎙️ About Your Hosts:Steve and John aren’t just marketers — they’ve swung the hammers, run the saws, and eaten the drywall dust (not on purpose). Between them, they’ve rebuilt homes, designed 1,600 sq ft additions, renovated kitchens and bathrooms, and built decks that don’t wobble. They've even worked behind the scenes on HGTV.
But they’ve also spent the last 20 years in the marketing world — helping businesses tell better stories, land more clients, and actually look as professional online as they are in real life.
Now, they run Mongoose Blue — a marketing company built specifically for tradespeople, contractors, and blue-collar business owners who are too busy doing the work to figure out hashtags.
If you’ve got calluses and customers — but no time for content — this show’s for you.

May 19, 2025
May 19, 2025
21 min
Your logo, truck, or website might be costing you clients — and you don’t even know it. In this episode, we break down why bad branding turns people away (and how to fix it without a full rebrand).
🎙️ About Your Hosts:Steve and John aren’t just marketers — they’ve swung the hammers, run the saws, and eaten the drywall dust (not on purpose). Between them, they’ve rebuilt homes, designed 1,600 sq ft additions, renovated kitchens and bathrooms, and built decks that don’t wobble. They've even worked behind the scenes on HGTV.
But they’ve also spent the last 20 years in the marketing world — helping businesses tell better stories, land more clients, and actually look as professional online as they are in real life.
Now, they run Mongoose Blue — a marketing company built specifically for tradespeople, contractors, and blue-collar business owners who are too busy doing the work to figure out hashtags.
If you’ve got calluses and customers — but no time for content — this show’s for you.

May 12, 2025
May 12, 2025
22 min
Posting but hearing crickets? Steve and John explain why your content isn’t getting seen — and how to fix it with simple, smart changes that actually work.
🎙️ About Your Hosts:Steve and John aren’t just marketers — they’ve swung the hammers, run the saws, and eaten the drywall dust (not on purpose). Between them, they’ve rebuilt homes, designed 1,600 sq ft additions, renovated kitchens and bathrooms, and built decks that don’t wobble. They've even worked behind the scenes on HGTV.
But they’ve also spent the last 20 years in the marketing world — helping businesses tell better stories, land more clients, and actually look as professional online as they are in real life.
Now, they run Mongoose Blue — a marketing company built specifically for tradespeople, contractors, and blue-collar business owners who are too busy doing the work to figure out hashtags.
If you’ve got calluses and customers — but no time for content — this show’s for you.

May 12, 2025
May 12, 2025
13 min
Tired of tire-kickers and price shoppers? In this episode, we share practical, low-cost ways to attract high-quality clients who respect your time and pay what you're worth.
🎙️ About Your Hosts:Steve and John aren’t just marketers — they’ve swung the hammers, run the saws, and eaten the drywall dust (not on purpose). Between them, they’ve rebuilt homes, designed 1,600 sq ft additions, renovated kitchens and bathrooms, and built decks that don’t wobble. They've even worked behind the scenes on HGTV.
But they’ve also spent the last 20 years in the marketing world — helping businesses tell better stories, land more clients, and actually look as professional online as they are in real life.
Now, they run Mongoose Blue — a marketing company built specifically for tradespeople, contractors, and blue-collar business owners who are too busy doing the work to figure out hashtags.
If you’ve got calluses and customers — but no time for content — this show’s for you.

May 12, 2025
May 12, 2025
27 min
Social Media platforms are rented space- they can change algorithms, shut down your page, or limit your reach at any time. Your website is owned real estate - you control the message, the experience, the data.
🎙️ About Your Hosts:Steve and John aren’t just marketers — they’ve swung the hammers, run the saws, and eaten the drywall dust (not on purpose). Between them, they’ve rebuilt homes, designed 1,600 sq ft additions, renovated kitchens and bathrooms, and built decks that don’t wobble. They've even worked behind the scenes on HGTV.
But they’ve also spent the last 20 years in the marketing world — helping businesses tell better stories, land more clients, and actually look as professional online as they are in real life.
Now, they run Mongoose Blue — a marketing company built specifically for tradespeople, contractors, and blue-collar business owners who are too busy doing the work to figure out hashtags.
If you’ve got calluses and customers — but no time for content — this show’s for you.






